Want to spruce up your corporate gifting strategy or giveaway items this season? Look no further! In this blog post, we’re going to unveil the best summer swag ideas and promotional items in 2022.
For many of us, this is the best season of the year. The days are longer and warmer, and we get to spend more time doing the things we love outdoors. Maybe that’s hitting the beach and soaking up some sun. Or, perhaps that’s a picnic in the park. No matter the case, you have a unique opportunity as a business. By giving out some of the summer promotional items we recommend on this list below, you can grow your business through brand awareness. Moreover, you’ll strengthen relationships with key partners to your company – whether it be employees, clients, or vendors.
Before we get into the best summer swag bag ideas currently available to businesses, let’s talk all about the benefits of summer promotional items.
How These Summer Swag Bag Ideas and Promotional Items Can Help Your Business
But besides just increasing workplace morale and boosting productivity, how can these ideas and items help you grow your business? There are direct benefits to your other partnerships with vendors and clients. They help you grow your brand awareness efforts, too.
We don’t say it lightly when we tell you that these summer swag bag ideas and promotional items can offer real, tangible benefits to your business. We know what you’re thinking…how so? There are three key benefits to investing in summer promotional items:
- Generate Brand Awareness: The summer season is a great opportunity to get your brand in front of new people. By giving out promotional items at events or as part of your corporate gifting strategy, you’ll be able to introduce more individuals to your company. And, with any luck, some of those people will become lifelong customers or fans of your business!
- Increase Customer Loyalty: On the other hand, summer swag bag ideas and promotional items can also help you increase customer loyalty among your current base. If they already love your product or service, summertime giveaways are a great way to show how much you appreciate their business. As a result, they’ll be even more likely to continue working with you moving forward.
- Strengthen Relationships with Key Partners: Finally, these efforts are a fantastic way to strengthen relationships with business partners. Whether it’s an employee, client, or vendor – a well-thought-out gift shows how much you value working together. And, in today’s business world, those types of relationships are more important than ever before. Plus, vendor, client, and employee gifts are tax deductible – you can write a portion of these purchases off!
Now that we’ve gone over the benefits of giving out promotional items this summer – either to potential customers as a giveaway or to key partners as part of your corporate gifting policy – let’s talk about what you should consider when planning this part of your promotional calendar.
What to Think About When Considering Summer Promotional Items & Swag Ideas
When planning your summer promotional strategy, there are a few things you’ll want to keep in mind. First, it’s important to think about the usefulness of the item. While you may think that you need to find the most off-the-wall idea possible, less is more. Stick with practical items that the recipient will actually use – gimmicks definitely have no place in your strategy.
Secondly, consider the quality. You don’t want to give away something that will fall apart easily or break after one use. Not only is that bad for business but it also doesn’t reflect well on your brand! You need to invest in quality swag items if you want to get the most out of this strategy. And, when you partner with Swag Bar to make it happen, you get peace of mind knowing you’re getting the best bang for your buck. We can even help you develop your swag budget. More on that later. For now, let’s get into the main topic at hand – the best summer swag ideas of 2022!
What are the Best Summer Swag Ideas of 2022?
To us, the best swag ideas for summer of 2022 are those that encourage the recipient to get outside and immerse themselves in nature. Ideally, summer promotional items help the recipient enjoy the warm summertime weather just a little bit more. We’re going to start out with two amazing summer swag bag ideas – and then, we’ll provide you with a few individual summer promotional items you can consider as well. Let’s start with our personal favorite: the Picnic Swag Box.
The Picnic Swag Box
Don’t let the name fool you – the Springtime Picnic Swag Pack is a great choice for those warm summer days, too! This incredibly unique summer swag bag idea allows the recipient to enjoy a one-of-a-kind experience. The best part? It’s all thanks to you and your company! That means your brand will be cemented in their minds in a positive manner. This swag pack comes with everything one needs to take a friend or two out for a picnic – including:
- Custom zippered cooler tote bag
- Travel wine tumblers
- Neoprene wine bottle tote
- Roll up picnic blanket
- Connect 4
- Deck of playing cards
- Crackers, jam, pecans, and more!
Just add some good company and this idea is a blast in a pack. But, we have another amazing summertime swag bag idea for you…
Summertime Swag Pack
As the name suggests, the Summertime Swag Pack is a no-brainer choice for this time of year. the items in this swag box contain everything one needs to soak up the sun – and the vitamin D that comes with it! Whether they’re headed to the beach or just laying out in the backyard by the pool, this awesome pack features items like:
- Beach towel
- Travel wine tumbler
- Drink koozie
- Bottle opener
- Wireless speaker
The best part? All of these items are branded with your company logo. This is a great choice for your employees in particular – because it’s no secret that getting some fresh air and sun on your skin has a direct correlation to your mood and productivity. But frankly, this is a great summertime swag idea for anyone – from clients to vendors, to potential customers.
Other Awesome Summer Swag Ideas
The two summertime swag bag ideas above are a great choice if you want a simple, done-for-you swag solution. Just upload your logo, choose your order quantities, and we’ll handle the rest. This is part of what makes us the best corporate gifting company in the industry – we do the heavy lifting so you can just relax or focus on other important tasks.
But, if you do want a bit more control and variety, you’re in luck. We make it easy to build your own swag box! And, we have a myriad of great summer promotional items to choose from – each of which can be branded with your company logo and colors. Here are some amazing ideas to spark inspiration and help you set out on the right foot:
- Hats (ideally with sun protection built in)
- Insulated tumblers and water bottles
- Wireless speakers or AirPods
- Power banks
- Drink koozies
- Playing cards (and other games)
- Picnic blankets & beach towels
- Sunscreen (and sunburn detection patches)
- Bottle openers
- Travel bags
Want to explore other swag giveaway ideas we have for other times of the year? Explore our school swag ideas or Halloween swag ideas. We also have in-depth reviews of the best gift ideas for interns, swag giveaway ideas, corporate gifting ideas, and even the best trade show swag ideas.
Ready to Make These Summer Swag Ideas Work for Your Business?
There you have it – everything you need to know about the best summer swag ideas right now. We’ve shared our two favorite summer swag bag ideas – along with an extensive list of unique, practical, and high-quality promotional items you can leverage this summer. More importantly, we’ve talked you through the basics of setting your summer promotional calendar – and what these items can do for your company. Now – there’s just one thing left to do. Head over to our site and get the process started!
At Swag Bar, you’ll find all this and more. Our swag box solution is a great way to express gratitude through corporate gifting or grow your business through brand awareness campaigns. We have new employee welcome kits, promotional gift boxes, client gift boxes, employee gift boxes, company gift boxes, and even virtual event gift boxes. Let us help guide you through the process so you can get the most bang for your buck. There’s a reason our clients continue to work with us each and every time they need more swag – get started today and experience the Swag Bar difference yourself!